Product page AI-readiness checklist

Identity

1. The page states the brand and the exact model name in the HTML, not only in an image.
2. The GTIN (barcode number) is in the page text or its structured data.
3. The MPN — the manufacturer's part number — is present where one exists.
4. If the page covers several variants, it says which attribute varies and how.

Reachability

1. Fetched without JavaScript (curl -s <url> or a browser with scripts off), the page still shows the name, identifiers and key facts.
2. The page answers 200 to a plain request, without a login, cookie wall or bot challenge.
3. The URL has no session tokens or tracking parameters and returns the same page to every visitor.

Facts

1. The facts a buyer asks about — size, capacity, compatibility, what is in the box — are written as sentences, not only as a table cell or an icon.
2. What the product does not do or include is stated as well.
3. Values in the visible text and in the structured data agree.

Destination

1. The page declares itself as canonical.
2. Other pages that describe the product — collections, comparisons, your own blog — link to this URL, not to a variant or search page.

Why each item is on the list

• How to make product facts readable without JavaScript
• What an official product destination is
• Evidence methodology, version 1.0

Related

• /glossary/gtin
• /glossary/product-identity
• /glossary/official-destination